"MARKETING FOR FILM FESTIVALS? Here are a few suggested marketing necessities:
---PRESS KIT --What should you include? Running time, Synopsis, key players' bios and pictures, still shots of production, taglines to gain interest, newspaper clippings and other press, credits of actors potentially. Ask what the fest. is looking for.
---TRAILER--- Trailers should capture the essence of the production without giving anything away while capturing excitement of audience. They should run no more than 3 mins. Ask if it needs to be in Beta SP format.
---ONE SHEET-- This is the poster which will include photos, title, tagline, credits, film reviews (one liners), etc.
---POSTCARDS---These should be like the one sheet on one side for branding and can have additional info. on back. I suggest using a sticker with the date of the showing in case of a date change. OR just put a sticker over old date. These would be given out to people or laid on tables at fest or pinned up all over town. Go on paint the town red!
(Looking for marketing help? Contact Raven Productions -- ravenprods@yahoo.com)